Employee Engagement: What and Why

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Other than using the word “heck” in the opening line (a classic cop-out on the grown-up internet), I really like this Forbes article. It is succinct and well written but, mostly, I like it because it agrees with me and it does so better than I generally do myself.

In a nutshell:

“Definition: Employee engagement is the emotional commitment the employee has to the organization and its goals.

“This emotional commitment means engaged employees actually care about their work and their company. They don’t work just for a paycheck, or just for the next promotion, but work on behalf of the organization’s goals.

“When employees care—when they are engaged—they use discretionary effort.”

I couldn’t have written it better myself. Maybe I could have? Maybe I have and it’s in my manuscript with my publisher? It’s certainly not in Forbes, that’s for sure.

The writer is spot on, not only in what they write but why they’re writing it. I’m seeing too many articles etc using the term ’employee engagement’ synonymously with happiness or satisfaction. Nope. Different things. I’m not anti happiness or satisfaction. They’re just different and don’t necessarily generate the direct and proven positive influences on productivity that engagement does. (ie getting things done even when no one’s watching.)

About Terry Williams - The Brain-Based Boss

I'm all about engaging people and helping you engage yours to influence behaviour to improve results - at work and at home. Maybe you're a manager, a salesperson, a leader, a parent, a presenter or an event organiser? You need to grab your people's attention, create some rapport, be memorable and influence behaviour change. How can we do that? I'm originally a trainer by trade, turned manager, turned comedian and partway back again. Author of 'THE GUIDE: How to kiss, get a job & other stuff you need to know', I write and speak about how to engage people, be they employees, family or yourself. How can we connect with people’s own internal motivations and help them use their own inner passions to drive towards productivity, success and happiness? And hopefully have a few laughs along the way... As a trainer facilitating learning and development in others, I find myself drawing on my own extensive business experience. I specialise in the delivery of high impact, customised training solutions for organisations that are serious about improving the performance and lives of their people.

Posted on June 27, 2012, in Employee Engagement and tagged . Bookmark the permalink. Leave a comment.

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